ELISAVA PRESENTS «DECODING: ZOOM IN DESIGN», AN EXPERIENCE THAT COMBINES SCIENCE AND CREATIVITY

The exhibition immerses the visitor in DECODING, the revolutionary project that identifies patterns that rule the creation process.

 

ELISAVA Research, the research department of the ELISAVA school of design and engineering, presents ‘DECODING: Zoom in Design’, an exhibition focused on showing, experimenting and reflecting on design research, which will be open to the public at Arts Santa Mònica, Center of Creativity, from February 23rd to April 16th 2017.

Analyze to explore

It is an exhibition in which the visitor will get to know the creative processes and competences related to design, as well as its methodological language through a physical itinerary. The visit to the exhibition turns into a creative process that everyone who goes to the room will experience in first person.

The narrative of the exhibiting space is presented through several research elements: the design ontology; the design process; the creative competences; the Master in Creative Process –which will be taught at ELISAVA and has been created in collaboration with ElBulliFoundation and Ferran Adrià–; design as the prime mover of disruptive technologies; and the attracting of what’s imperceptible. Finally, the exhibition complements with a series of projects of ELISAVA students that exemplify this methodology.

In the DECODING project the design research converges with scientific methods with the aim to identify codes and patterns that rule certain aspects of the design theory and practice.

‘DECODING: Zoom in Design’ means another stretch in the research started by ELISAVA Research with the aim to dominate the scale and lens with which we measure and look at design and that will conclude with a big exhibition at the beginning of 2018 at Museu del Disseny de Barcelona.

ELISAVA Research

Keeping always its innovative spirit, ELISAVA-Barcelona School of Design and Engineering created a few years ago a multidisciplinary research unit, ELISAVA Research, which establishes a space for reflection, knowledge generation and development of the collaboration between university and company. ELISAVA Research is a knowledge network at an international level,an active community of researchers, students, designers and companies that have as purpose to give value to society through innovation and talent, creating opportunities of sustainable, ethical and welfare development.

 

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